“Bold Lifestyle Photos for our Clay Mask Brand”
I was so excited when Amy reached out to me to shoot the second round of photos for her EPIC green thermal clay mask. Amy is a visionary and has developed such a fun bright bold brand, I am obsessed. For the shoot this time, she wanted to focus more on lifestyle photos rather than just product photos. Check out the first shoot here. I love working with models. I firmly believe that adding a human element to your product photography makes a huge difference. Why? Because it is so much easier for them to build a connection with your brand. Humans connect with humans.
Amy wanted a mix of backdrop photos with lifestyle photos (in a bathroom, on the couch, in a bed etc). We found the perfect location – Viggos Rest in Alkimos. We were able to set up a few backdrops and use their epic house to capture the more “homey” photos.
Creative Direction, Prop Styling, Model Styling, Set Design, Studio Photography, Editing, Background Replacement and Retouching
What do you think of these Bold lifestyle photos?
This shoot was hectic, I won’t lie. We had a short timeframe and a HUGE shot list to get through. It pays to be organized which I why I love to spend a good chunk of time planning out all of my shoots before the big day. This gives us an indication of times, models, props, backdrops, outfits etc ahead of the shoot. I like to print out a runsheet and have a few copies for everyone on the day too.
I share a tonne of behind the scenes on my Instagram page and I’d love to connect there – click here to check it out!
Be sure to check out more of my portfolio below – it’s always growing and changing! If you’re after some creative product photos for your brand, definitely get in touch via the contact page!